REGULAR
visitors
to this blog will need no reminding, I have long criticised the
remnants of the mainstream media in Scotland – in particular our
fading print media – for their disgraceful lack of coverage of
rugby.
OK,
I accept, the few remaining staff rugby writers still earning a crust
on our increasingly under-staffed and under-resourced newspapers,
have never gone in for the sort of blatant fiction writing which
keeps our football writers going over the summer close season. There
really is no traction in “Heriot's
set to sign former Welsh fly-half” type
stories, similar to the shite you read on a daily basis about who is
about to join one or other of Glasgow's Bigot Brothers. But, you
might think they could be bothered following-up even one of the many
exclusives which either The
Offside Line or
Aristotle have
come up with in recent weeks.
I
long for the good old days, when none of “The
Blazers” could
fart without Bill
McLaren, Bill McMurtrie or
Norman Mair
knowing
about it. The current Junta
are
not exactly offering the SRU
world-class
leadership or management, at least on the rugby side, but, rather
like this hapless, some might say hopeless Toerag government in
London, they are getting an awfully-easy ride for a complacent and
compliant media.
But,
we are told, in these 21st
century days of social media and instant access to information: “If
the media isn't doing its job – become the media.” Every
club has its own website, so, if the papers will not provide
information, then it is surely up to the clubs to do this.
I
find it strange that clubs should virtually close-down their best
means of communicating with their membership at the end of one
season, and tell them nothing before the start of the next.
I
am not the biggest fan of the SRU's
Media Department.
To me, they appear to think their job is to suppress news and
comment, but, even they have now got the season 2019-20 fixtures up
for all to read. So, I thought I would do a quick check on what our
top clubs were doing.
In
truth – not a lot. I logged on to the websites of our top ten clubs
– those who will be playing in the Tennent's
Premiership when
the new season kicks off in just eight and a half weeks' time; to
check how much notice they were giving their members of what to
expect in the new season.
Apparently,
yet again – not a lot. Only two of the ten clubs: Aberdeen
Grammar and
Hawick, have
got the new season's fixtures available for their members to review
on the club website. Another two, Jed-forest
and
Musselburgh,
have
posted reports on the clubs' annual general meetings, but, the
general view is nothing has happened since the end of the season.
Where
are the notices: “Pre-season
training starts on X at Y o'clock?” Does
no club offer close season Strength
& conditioning sessions?
After all, the close season is supposedly the best time to get this
done, so the players are ready to hit the ground running when the
skills work starts.
With
a club website, you are not curtailed by what the local paper's
Sports Editor – always supposing he is pro-rugby – decides is
news, worthy of his considerable talents. Is there nothing the club
is doing to try to keep-up the bar income during this fallow period,
which can be relayed to the members? Sadly, not much of the news,
published in the websites' News
sections
was exactly up-to-date.
Come-on
guys, if you cannot help yourselves, nobody else out there is going
to help you. The media isn't interested – then Become
The Media, that's
the way forward.
ACCORDING
to
an article in Wales
Online yesterday,
looking at the finances of the four Welsh Regions: Cardiff
Blues, Dragons, Ospreys and
Scarlets,
Glasgow Warriors are
operating on a budget of £6.5
million this
season, while Edinburgh's
budget
is £6 million.
That's
good to know, because there is no way in Hell The
Junta will
ever want us, the stakeholders in the SRU via our clubs to ever
discover the true cost. To be fair, the Welsh
Rugby Union's financial
stake in their Regions is not a totally-transparent figure, but,
while there are other localised income streams, which are
confidential, how much the central grant to the supposedly autonomous
quartet is is freely available.
I
wonder if, up here, we will ever manage to get to even Welsh levels
of confirmation of just what a money pit professional rugby really
is. I live in hope.
IN
HIS capacity
as Chairman of
World Rugby's
Laws Review Group (LRG), oor-ain
John Jeffrey
has
been a busy boy of late. The LRG met last week and has come up with a
raft of proposals, which will be the subject of a series of trials,
prior to being considered for implementation.
There
really is so much going on, I feel it worthy of a separate blog post.
Certainly the proposal for the 50:22 kicking rule change – which
would see a side successfully landing an indirect (the ball bounces
infield first) kick to touch from inside their own half inside the
opposition's 22 getting the resultant line out throw-in has attracted
a lot of interest.
Since
this particular kick is one of Finn
Russell's and
Stuart Hogg's
particular
core skills, that change could be good for Scotland, however, there
are other changes being considered which are, I feel, worthy of wider
consideration, and I fully intend having a closer look within the
next few days.
Mind
you, I would have hoped they would have looked at some of the
more-obvious matters requiring attention, such as those obvious
breaches of the Laws which never seem to be picked-up by the referees
– squint feeds, not kicking penalties through the mark, and so
forth.
Some good points there AA
ReplyDeleteBut....
Maybe those same club officials who do all the other jobs around the club are off for a well earned break?
We do indeed live in a different media landscape. Personally I never relied on the local paper to provide us with suitable coverage. Too busy with the local round ball teams.
I would also suggest that the “reader” has changed as well. Club websites speak to already interested supporters and sometimes the curious. Yes we should be more on top of managing the media and comms.
It displays the bigger underlying issue - running a rugby club is becoming a full time job (several jobs actually). Few outside Ayr and Melrose have the resources to fund that.
Add on the rather alarming demographics of the volunteer base, it’s not just player recruitment we have to worry about
Excellent points Clubfan. As you say, we really do need to broaden and deepen the club volunteer base.
DeleteMy own club, for instance, used to have a guy who was on the austic spectrum (Asperger's I think). He was a brilliant guy on IT, however, and ran the website.
Sadly, he died, far too young; they have never been able to adequately replace him, and it does not half show.
As you say, the pressures on running a club are increasing - Murrayfield, we have problems - are you interested?
Actually, I think Sheila Begbie and her department are interested, but, will The Junta give them the money and the support, so they can, in turn, help the clubs? Although, that said, more clubs could perhaps domore to help themselves.
Agree that club websites could be more informative on the whole, particularly with player and coach profiles. However, in terms of preseason sessions, fixtures etc I think you will find these tend to be announced via social media - Facebook, Twitter and on Whatsapp. There are even private (i.e. you have to be invited by a group admin) Facebook and Whatsapp groups, so this may account for the lack of transparency. Clearly a shame for older members (who are often the lifeblood of the clubs) but is probably in tune with how the world works now, and probably helps broadcast to as wide an audience as possible.
ReplyDeleteWell - while social media can be all well & good for news, updates and the like, it is in reality no substitute for a properly maintained, well-designed constructed, accessible & user-friendly club website, for most people the ideal window on the whole club.
Delete£12.5m - I wonder if this the total cost of running the two pro franchises, or just the playing budget.
ReplyDeleteIf Murrayfield spent as much time, effort and resource advertising grassroots rugby as they do their own version of touch rugby, then the club xvs would probably be in a far stronger position.
ReplyDeleteLuckily S6 is part of club rugby so they get a tick in the box for all the coverage of various club announcements on that ;-)
DeleteYeh, all these positive news stories of coaches leaving before the squads are even announced.
DeleteSo sceptical. My read is the SRU are so ahead of us all that they have been able to foresee all these eventualities and use them to best effect. In the process the SRU always comes out best so all ok there.
DeleteThe other possible scenarios are just to awful to contemplate so I’m sticking with the best in all possible worlds skit